One of the very first businesses in the entire world to realize the potential selling power of the internet, the company now known as Cyberphoto began their online journey as early as 1995 – only a year after the very first ever online transaction took place, and the same year both Amazon and ebay launched online stores.
What started off as a brick-and-mortar store in Northeast Sweden quickly became an internet powerhouse, selling the best and latest digital cameras and camera equipment.
Today, Cyberphoto operates entirely online, winning multiple awards such as Pricerunner’s E-retailer of the Year, for 12 years in a row, Mobile Distributor of the Year on the Web for three years in a row at Mobilgalan, and a Prisjakt award for Best Customer Service.
The latest development in the well-respected company’s online journey lies in its recent integration with Findify, through a process which involved close collaboration with the experts at Authority.
Findify solutions, used by leading eCommerce websites, use AI to build unique user profiles, thereby delivering a personalized search experience for each site visitor.
Now, with its increased smart search capabilities, Cyberphoto customers will be able to find their preferred items quicker and easier.
They will also benefit from Findify’s Recommendations solution, which identifies hot sellers, recently viewed items, and newest products, and Findify Content Search, which leverages content, such as blog posts, created by Cyberphoto, bringing the articles closer to the product experience.
“We are extremely happy to welcome Cyberphoto into the Findify client family, which has been growing at an incredibly rapid pace recently,” said Findify CEO Philip Nobel.
“Cyberphoto is an extremely well-respected brand, both globally as well as in Sweden and the Nordics, where we have a large presence. We look forward to working with them.”
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