I thought Findify had a great product, and I was excited to see what it could do. I thought Findify’s way of working with AI would help me serve my customers better than before. I was right!
Fashion
Shopify
Dtails
Personalized Search and Recommendations
COMPANY PROFILE
Lisen.dk is a family-owned fashion company which began in 2007 as a small shop on the Danish coast. While the brick-and-mortar iteration is still lovingly retained, the online version quickly became a fashion-industry favourite – not only on Nordic home turf, but also worldwide – attracting tens of thousands of visitors every single month.
THE CHALLENGE
Featuring more than 3,000 products on their site, those behind Lisen.dk needed to find a way to streamline their shopper journey by making it easier for their customers to find the items they wanted to buy. Lisen.dk also needed to find a way to maximize their website’s upselling and cross-selling capabilities.
THE SOLUTION
Working closely with Danish agency dtails, Findify set out to improve search accuracy and maximize upsell and cross-sell opportunities. Integrating the Personalized Search solution quickly solved the former problem, while integration with the Recommendations solution quickly solved the latter. With these improved capabilities, powered by Artificial Intelligence, Lisen.dk customers were able to find their preferred items quicker and easier, thereby improving user experience and reducing churn. Customers were also shown additional recommended items which Findify’s machine-learning algorithm identified as potential upsell and cross-sell opportunities.
$171k
in Annual Revenue
Findify solutions increased overall revenue for Lisen.dk by 7%. In terms of annual revenue, this means Findify solutions are expected to generate an additional $171k per year for the Shopify store.
101%
Increase in Search Conversion
Sitegainer’s stats show there was a 101% increase in conversion as a result of site searches following integration with Findify. Considering this, it is projected that Findify will result in the annual sale of 5,000 additional Lisen.dk items.
8x
more Engagement with Recommendations
In its A/B test result findings, Sitegainer experts reveal shoppers “felt more motivated to interact” when presented with the items presented to them by Findify’s Recommendations solutions – there was an 850% increase in activity.
I thought Findify had a great product, and I was excited to see what it could do. I thought Findify’s way of working with AI would help me serve my customers better than before. I was right!
I have a lot of love for the Findify team. I think they are amazing and really went above and beyond for me. They were super attentive to my needs and understood from a business standpoint what I wanted to do with my store. They really listened, and suggested modifications to better suit my needs.
My favourite aspect of Findify is the intelligent AI sorting capabilities. Other sorting mechanisms might show certain customers a certain product that has sold a lot, and so now it’s at the top of the product feed, but that’s not always what I want to show or what the customer wants to see. With Findify the feed is personalized, helping every customer find the product that’s perfect for them.
